New Business
Bear Coast Coffee
618 ½ Avenida Victoria
After moving out of The Cellar on Del Mar, Bear Coast Coffee has found a permanent home, right near The Pier.
Jeffrey Clinard, owner of Bear Coast Coffee, said the business started as a pop-up operation for about two years.
“I sold my car, looked for a place to pop up and … we just started with hot and cold coffee,” Clinard said. “Then we expanded into teas and chai. That got popular, and we were able to buy an espresso machine. Then I hired a staff, and finally we were able to come here.”
Bear Coast Coffee has been open three weeks in its current location.
Clinard said he finds the best coffee roasters in the market, has them send him samples and chooses the best ones to feature in his cafe.
Near the Pier, Clinard said he wants to be the first cup of coffee visitors taste when they get off the train as well as provide for the local community.
“I wanted to reflect something that the community would want, the best coffee they could want,” Clinard said. “From the chemistry of the water that we use, the measurements of what we use…we do our best to constantly pay attention.”
Clinard likened this process to tuning a musical instrument—always trying to tweak it to get the right sound, or in this case flavor.
“We source really well, pay attention to the chemistry of it and adjust constantly,” Clinard said.
Bear Coast Coffee is located where Beach Garden Café once operated.
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