• Support
  • Advertise
  • Locations
  • Contact
Wednesday, October 4, 2023
No Result
View All Result
NEWSLETTERS
San Clemente Times
  • Calendar
    • Event Calendar
    • Submit an Event
  • Sections
    • Eye on SC
    • Soapbox
      • Submit a Letter
    • Getting Out
    • SC Living
    • Sports & Outdoors
    • SC Surf
    • Dana Point Times
    • Capistrano Dispatch
  • Digital Edition
  • Best of SC
  • Explore SC
  • Legals & Classifieds
    • Locals Only Business Directory
    • Classifieds
    • Submit a Classified
    • Obituaries
    • Announcements
    • Submit an Announcement
    • Legal & Public Notice Advertising
  • Special Publications
    • A New You
    • Aging Well – For the Young at Heart
    • Best of San Clemente
    • Crib to College
    • Festival of Whales Event Program
    • Go See Do
    • Good Eats
    • Graduation Special
    • Holiday Happenings & Gift Guide
    • Home Improvement Guide 2023
    • Money Matters
    • San Clemente Trolley Route Map
    • Summer Camp Guide
    • Swallows Day Parade & Mercado Event Guide
    • The Green Issue
    • Triton Football Preview
    • WSL Rip Curl Guide 2023
  • Real Estate
    • South County Real Estate Guide
    • Real Estate – Who’s Who
  • Calendar
    • Event Calendar
    • Submit an Event
  • Sections
    • Eye on SC
    • Soapbox
      • Submit a Letter
    • Getting Out
    • SC Living
    • Sports & Outdoors
    • SC Surf
    • Dana Point Times
    • Capistrano Dispatch
  • Digital Edition
  • Best of SC
  • Explore SC
  • Legals & Classifieds
    • Locals Only Business Directory
    • Classifieds
    • Submit a Classified
    • Obituaries
    • Announcements
    • Submit an Announcement
    • Legal & Public Notice Advertising
  • Special Publications
    • A New You
    • Aging Well – For the Young at Heart
    • Best of San Clemente
    • Crib to College
    • Festival of Whales Event Program
    • Go See Do
    • Good Eats
    • Graduation Special
    • Holiday Happenings & Gift Guide
    • Home Improvement Guide 2023
    • Money Matters
    • San Clemente Trolley Route Map
    • Summer Camp Guide
    • Swallows Day Parade & Mercado Event Guide
    • The Green Issue
    • Triton Football Preview
    • WSL Rip Curl Guide 2023
  • Real Estate
    • South County Real Estate Guide
    • Real Estate – Who’s Who
No Result
View All Result
San Clemente Times
No Result
View All Result

City Council Approves Signs Permit for Outlets at San Clemente

Staff by Staff
March 7, 2018 3:17PM
in EYE ON SC, News Headlines
City Council Approves Signs Permit for Outlets at San Clemente
0
SHARES
Share on FacebookShare on Twitter

By Eric Heinz

A decade-long debate may have been put to rest late Tuesday night when the San Clemente City County unanimously approved a sign exemption permit and the necessary environmental records to allow for a maximum of 25 permanent signs to be placed on the exterior, freeway-facing of the Outlets at San Clemente.

Of the signage, 17 are freeway-facing signs that will be for businesses with a maximum of 10 constructed on the east side of the wall (only seven can be placed on the east side until Phase II of the Outlets construction is completed), five will be placed on a hotel with two of the signs not being illuminated after 9 p.m. Four will be for identification of the Outlets and will be larger than the business signs, two of which are 200 square feet and two will be 100 square feet. The signs are to have “halo backlighting” to reduce their brightness, and the city approved a monochromatic dark bronze color to be used for all signs.

It’s unclear at this time if the Outlets owners would accept the city’s decision. The Outlets, by way of Villa San Clemente, LLC, are still contesting several civil lawsuits regarding the signage at the mall.

Outlets
A view of the Outlets at San Clemente from I-5. The signs permit and a supplemental environmental review were approved at the March 6 San Clemente City Council meeting. Photo: From the November environmental document for the Outlets signage/City of San Clemente

Originally, the Outlets applied for a total of 34 freeway-facing signs that would have the colors of respective trademarks. Officials with the city argued the color scheme wouldn’t matter so long as the emblems were clear.

Residents in the Marblehead Coastal development, The Broadmoor and other subdivisions in the city with views of the ocean either obstructed by the Outlets or affected in some way by lighting have been fighting any signage at the Outlets since the beginning.

Some of the signage will go on a 45-foot tower that hasn’t been built yet, which will hold identification signs with the insignia of the Outlets.

The main argument for the Outlets is that they want to be able to attract freeway motorists to their location in order to identify itself as more than a large blank wall facing I-5.

The main argument of opponents is that the signs will affect their property values and cause light pollution.

Susan Jenrich, the general manager of the Outlets, said the businesses have generated significantly more sales since the temporary signs at the Outlets were put in place and that permanent signage would continue to increase sales, translating to more revenue for San Clemente. When the Outlets were approved, it was devised that sales tax would help maintain San Clemente’s various sports parks and recreational activities.

During the meeting, San Clemente approved to increase the amount in legal fees its paid to firms to fight lawsuits filed by the Villa San Clemente, LLC regarding the signs, which totaled to about $500,000.

Phase II of the Outlets, which includes the construction of a hotel, the establishment of a movie theater and more, will not start until the first phase is completed. As part of the agreement, the temporary signs are to be removed soon.

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)

Related

Tags: AdvertBusinessGoalOrange CountyOutletsPeopleSan ClementeSigns
ShareTweetPin
Staff

Staff

Related Posts

Dana Wharf Whale Report: Rare Sightings of Bryde’s Whales and Guadalupe Fur Seals Highlight Whale Watching Trips

Dana Wharf Whale Report: Rare Sightings of Bryde’s Whales and Guadalupe Fur Seals Highlight Whale Watching Trips

September 29, 2023
Nomination Period Opens for Veterans of the Year Awards

Nomination Period Opens for Veterans of the Year Awards

September 29, 2023
City Opens New, Unique Playground at San Gorgonio Park

City Opens New, Unique Playground at San Gorgonio Park

September 28, 2023
CoastLines: Let Safety & Fun on E-bikes Coexist

Public Safety Committee Looks to Provide Traffic Safety Suggestions to Council

September 28, 2023
Next Post
New Year, Same Results: San Clemente Schools Continue to Dominate NSSA Interscholastic State Championships

New Year, Same Results: San Clemente Schools Continue to Dominate NSSA Interscholastic State Championships

Discussion about this post

No Result
View All Result

SC Times Daily
Get important news and updates delivered straight to your inbox. Sign up here.

Subscriptions
Don’t get the SC Times delivered to your home? Subscribe today.

Advertising
Get new customers and drive traffic to your business. Advertise with us.

Support Local Journalism
For less than the cost of a couple of cups of coffee a month, become an “Insider” member and continue to get “Local News You Can Use” from the only independently owned, dedicated local news organization in South Orange County.

Contribute today.

Picket Fence Media is a proud member of the SoCal Media Network.

  • Archive
  • Contact Us
  • Dana Point Times
  • The Capistrano Dispatch
  • Terms of Use
  • About Us

© 2023 Picket Fence Media

No Result
View All Result
  • Calendar
    • Event Calendar
    • Submit an Event
  • Sections
    • Eye on SC
    • Soapbox
      • Submit a Letter
    • Getting Out
    • SC Living
    • Sports & Outdoors
    • SC Surf
    • Dana Point Times
    • Capistrano Dispatch
  • Digital Edition
  • Best of SC
  • Explore SC
  • Legals & Classifieds
    • Locals Only Business Directory
    • Classifieds
    • Submit a Classified
    • Obituaries
    • Announcements
    • Submit an Announcement
    • Legal & Public Notice Advertising
  • Special Publications
    • A New You
    • Aging Well – For the Young at Heart
    • Best of San Clemente
    • Crib to College
    • Festival of Whales Event Program
    • Go See Do
    • Good Eats
    • Graduation Special
    • Holiday Happenings & Gift Guide
    • Home Improvement Guide 2023
    • Money Matters
    • San Clemente Trolley Route Map
    • Summer Camp Guide
    • Swallows Day Parade & Mercado Event Guide
    • The Green Issue
    • Triton Football Preview
    • WSL Rip Curl Guide 2023
  • Real Estate
    • South County Real Estate Guide
    • Real Estate – Who’s Who

© 2023 Picket Fence Media