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By Zara Flores
The creation of the Jeep began out of necessity during World War II. became the primary 4-wheel-drive vehicle of the United States Army and has continued to carry that legacy through the HERO Series. Now Tuttle-Click Tustin Jeep dealership has found a way to build a Jeep for a cause through the HERO Jeep Initiative.
Tuttle-Click Jeep has joined together with Semper Fi Fund to create a campaign that will support veterans and their families with the launch of a new and specially designed HERO Jeep.
Headquartered at Camp Pendleton, the Semper Fi Fund provides immediate assistance and lifetime support to combat-wounded, critically ill and catastrophically injured members of all branches of the U.S. Armed Forces and their families. It is also one of the most highly regarded charities for veterans and wounded soldiers by Charity Navigator, earning a four out of four stars.
Ronald Flint, business development at Tuttle-Click, has been in the automotive industry for the majority of his career and wanted to do more than just an auction like he had done in the past.
“We really want to tell the story of Semper Fi,” Flint said. “They’re on the front lines, defending our country, making sacrifices. Their stories should be told.”
This new HERO Jeep is a Rubicon 4-door adventure on wheels. It features gray, hand-painted digital camouflage graphics on a matte black body done by renowned artist and San Clemente local, Chris Dunlop, also known as “Pinstripe Chris.”
Flint and Dunlop wanted to create something that looked cool and had personality while still maintaining the integrity of the military.
“We appreciate and welcome the opportunity to be introduced to Jeep owners and enthusiasts through Tuttle-Click’s Tustin Jeep HERO Initiative,” said Sandy Hendren, event manager and community events at Semper Fi Fund.
The HERO Jeep will be on display at Camp Pendleton, car shows and the dealership showroom. For each HERO Jeep purchased, the dealership will make a donation to The Semper Fi Fund.
“We invite everyone to visit our website, sign up for our e-Newsletter, follow us on Facebook and Instagram and tell your friends,” Hendren said.
Volunteers and donations are welcome. For more information, contact RFlint@TuttleClick.com.